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Multi-Cultural Marketing Expert, Is It a Business Idea For You?
Business Idea

Multi-Cultural Marketing Expert, Is It a Business Idea For You?

  • Braeden

  • 21 Feb 2018

There’s so much interconnection going on in the world, so many cultures mashing, that there is a rising demand for people who know how to communicate to all these different enclaves of people.

What may be funny for one group of people in an ad, may be deeply offensive to a minority group. Businesses don’t want to hurt sales, so they’d rather hire someone who knows what they are doing to save them money.

Let’s get one thing clear, if Pepsi had invested proper money in a Multi-Cultural Marketing Expert, they would not have had the disaster that was their Kylie Jenner Commercial.